Unless you are ranking high with Google, Yahoo, Bing and other search engines, you are losing customers more than adding them.

Sites’ positions in Google search results are determined based on a number of factors designed to provide end-users with helpful, accurate search results. These factors are explained in more detail at http://www.google.com/corporate/tech.html.

In general, webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages.
This can be done by adding extra domains for your key words, building small landing pages that focus on that key word and then link back to your website for more information. Look at your market. Is there a banner or shield, your site could offer it as a free download to those what want to be connected to your business. Example, when I first built a site for the niche audience of pregnancy crisis centers. I created a 100% Prolife Award banner and sent an email to 400 centers to showcase their site as 100%. Instantly, my little site had 400 external links pointed to it. For more information about improving your site’s visibility in the Google search results, we recommend reviewing Google’s Webmaster Guidelines. They outline core concepts for maintaining a Google-friendly website.